The Lie: People Buy Solutions to Problems with Emmanuel Aginam

One of the lies to NEVER believe especially if you are in a saturated market is that, “People buy solutions to problems.” It is a big one It is like running a race with a ball and a chain on one leg. Let’s be frank, How many coaches and course creators have you seen that…

Positioning Your Business for Success with Emmanuel Aginam

So, I received this question, “What would be your number one tip on positioning???” The strategy I shared with him would be so instrumental in helping you dominate your space too. Ready??? Actually it is in 2 ways… 1. Understand your target audience…Get to know what the STATUS QUO or current system, tool or service…